Strategic career guidance and representation for content creators
At B4, we take a creator-first approach to talent management. Our team includes former creators who understand the challenges you face and the opportunities you seek. We're committed to your success because we've been in your shoes.
Our talent management approach goes beyond just finding you brand deals. We develop comprehensive strategies to grow your audience, diversify your revenue streams, and build a sustainable career in the creator economy.
We help you optimize your current revenue streams and discover new ones.
Tailored plans based on your unique content style, audience, and career goals.
Legal support to ensure fair treatment and appropriate compensation.
Comprehensive support to help you thrive as a content creator
We negotiate competitive rates and favorable terms for your brand partnerships, ensuring you're fairly compensated for your influence and creative work.
Data-driven approaches to grow your audience across platforms, with regular analysis of metrics and content performance to inform strategic decisions.
Guidance on content development, formats, and posting schedules to maximize engagement and align with platform algorithms.
Contract review, intellectual property protection, and dispute resolution assistance to protect your creative work and business interests.
Long-term strategic planning to help you build a sustainable career, including revenue diversification and personal brand development.
Connect with brands, fellow creators, and industry professionals through our extensive network of partnerships and relationships.
We typically work on a commission basis, taking a percentage of the deals we negotiate for you. The exact percentage varies based on the complexity of the partnership and the services required. Most creators find that our negotiation expertise increases their rates by 30-50%, making our service a net positive for their income.
While we don't have strict follower requirements, we look for creators who demonstrate consistent engagement, quality content, and growth potential. We evaluate each application individually, focusing on your unique voice and audience connection rather than just numbers.
Yes, our contracts are non-exclusive by default. We're here to support your career growth, not restrict your opportunities. However, we often find we can negotiate better terms for deals that come directly to you, so we encourage you to loop us in.
This varies based on your current audience size, engagement rates, and content niche. Some creators receive partnership opportunities within weeks, while others may see more gradual growth. We focus on sustainable, long-term strategies rather than quick wins.